Connect with us

Men's Basketball

Mark Gottfriend believes Kentucky hiring Mo Williams is a home run, “He’ll outwork everybody”

Published

on

The coach who recruited Mo Williams to Alabama and gave him his first coaching job breaks down what Kentucky basketball is really getting — and why it's an absolute home run.
IMAGN

Mark Gottfried was a college basketball coach for 33 seasons, coaching hundreds of players, and coaching alongside dozens of coaches. When you ask him to sum up one of those former players, Mo Williams, he pauses for just a moment before landing on two words. 

“Home run.”

Not for Mo. Not for Kentucky. For both.

Advertisement

“I thought it was a home run for Mo, but I thought it was a home run for Kentucky basketball,” Gottfried told KY Insider. “An absolute home run.”

That’s the endorsement behind Kentucky’s newest hire, coming from a man who has known Williams for the better part of three decades.

Gottfried recruited Williams as a McDonald’s All-American out of Jackson, Mississippi, coached him to SEC Freshman of the Year and Sporting News National Freshman of the Year honors at Alabama, and later hired him for his first coaching job at Cal State Northridge.

Watching Williams from every angle the game allows, few people are better equipped to tell Big Blue Nation what Kentucky is getting in its newest staff member.

Advertisement

In high school, Mo Williams was one of the most talented guards in the nation. Gottfried saw it, but so did everyone else, and he had to battle against the likes of North Carolina and Kentucky to land his services.

In that pursuit, Gottfried learned what separated Williams from the rest of the guards in his class wasn’t just his ability; it was his foundation.

“Mo and their family, they were kind of old school,” Gottfried recalled. “Mom was a school teacher. Dad worked at Jackson State. Brother had gone to West Point. Their family unit was so good and so strong. The more I recruited him, you just realized, man, this is just a great family. Got great values and understood hard work, honesty, and loyalty.”

Once Williams arrived at Alabama, it didn’t take long for him to assert himself as the leader of the team, playing the most minutes of anyone on the roster as a freshman. There was a moment where Gottfried knew it was special, and it happened to come against Kentucky.

Advertisement

“I remember playing Kentucky, and there was a long rebound on a play, came back to about the foul line area. He got the rebound and turned, and Kentucky had two guys getting back on defense. He turned with the ball that just sprinted, sliced right in between the two of them, and just ran down and laid it in. He was so quick and fast, and I remember looking at my assistants going, ‘Did you just see that? Did you actually watch what I just saw?’”

Williams went on to win SEC Freshman of the Year, was named All-SEC as a sophomore, and enjoyed a 13-year NBA career, during which he was named an All-Star (2009) and won an NBA championship (2016). In the twilight of his career, he began to take on a mentorship role and helped him realize he wanted to become a coach. After having him as a player, Gottfried offered Williams a position on his staff at Cal State Northridge.

“I remember calling him and asking, ‘Do you want a coach?’ And he said, ‘Yes.’ I said, ‘Well, this is a place where I can put you out on the road tomorrow.’ He said, ‘Let’s go.’ He was able to jump right in and get experience in recruiting, on the floor coaching, and all the things that go along with his coaching. He jumped all over it.”

Having known him for so long, Gottfriend believed that Williams would be a great coach, but there was one thing that surprised him.

Advertisement

“I didn’t know how much he loved to be in the gym with the players,” he said. “He loves it. He wants it bad. And you’re talking about player development — If I had a young player or a son right now who was a guard, I would want him to recruit my son.”

Gottfried provided an example of Williams’ player development with tangible results: two players, Darius Brown and Elijah Harkless, who signed with Cal State Northridge despite having no other offers. Harkless, the latter of the two, went on to put up 12 points and 6 rebounds against Kentucky in 2021 after transferring to Oklahoma. 

“Neither one of them had another division one basketball offer,” he highlighted. “Both are with NBA franchises right now. Elijah’s with the Utah Jazz, and Darius is with the Cleveland Cavaliers. And I think a big reason for that is Mo Williams. He got in the gym with them. I’m talking about every day now, along with his sons, by the way. I think even at Kentucky,  he can help those guys improve dramatically.”

“If those kids think he’ll walk in there and just coddle them every day, that won’t happen. He will challenge them every single day to get better. But he’s gonna do it in a way where there’s a lot of respect, and they’ll gravitate to him.”

Advertisement

Player development and his ability to relate to younger players are two important skills that Williams brings to Kentucky, but he also brings six years of head coaching experience, which most assistants don’t have.

“He’s been there. He’s had to call timeouts. He’s had to make hard decisions about players. He’s done everything,” Gottfried said. “A lot of assistant coaches have never been head coaches. They don’t truly understand the weight on the head coach. Mo does.”

The work ethic he had as a player has carried over to his coaching, especially on the recruiting trail, where he has already been working hard for the Wildcats.

“He’ll outwork everybody in recruiting,” Gottfried said. “He’ll outwork everybody in the gym. He loves the game. He loves basketball. He loves being around it.”

Advertisement

“He works extremely hard. He is incredibly humble. Never one time had any type of air about himself that he was all that, like some great players. Mo approached the game like he wasn’t even ranked in the top 500. It was crazy. He has no pretense that anything will ever ever be given to him. He’s worked hard for everything he has.”

Williams earned this opportunity through years of hard work, joining one of college basketball’s most iconic programs. He will look to capitalize on it, bringing the adaptability he has as a 13-year NBA veteran, and help Mark Pope and Kentucky turn the tide in a pivotal season.

Advertisement

Men's Basketball

Former Duke Basketball Star Jay Williams Admits to Participating in the “Black Duffle Bags” of Cash Prior to the NIL Era

Published

on

ESPN college basketball analyst Jay Williams gives a message to Kentucky fans after the Wildcats win over Duke. "You won't like it."
ESPN

In today’s world of college sports, it’s not unusual for a top-ranked high school or transfer prospect to be offered a sum of money that can span upwards of several million dollars.

Just this offseason, Kentucky transfer Milan Momcilovic is reported to have a NIL deal worth more than six million dollars with the Wildcats.

This is the current stage of college sports; the most talented players are being paid millions of dollars by programs. While people’s opinions vary, those athletes bring value to the university in terms of exposure and brand recognition.

Advertisement

Make no mistake, college athletes were getting paid decades ago, just not as transparently as it is today. Former athletes have gone on to infer such things.

Earlier this week, former Duke basketball star Jay Williams made a “black duffle bags” comment during a panel discussion at Front Office Sports’ Asset Class event, appearing alongside former NFL veteran Ndamukong Suh.

The panel interviewer noted, “NIL was a thing and a concept before all of this…” Williams responded, “There’s some black duffel bags…It’s alright; we all participated; he’s (Suh) going to claim that he didn’t.”

Suh then pushed back immediately: “Whoa, whoa, I never participated. I don’t know what y’all did at Duke, but don’t bring that over here to Nebraska.”

Advertisement

Williams comment has sparked considerable discussion across social media platforms. For years now, there’s been debate over whether programs that have effectively admitted to paying players in the pre-NIL era will ever face real consequences.

It seems unlikely that the NCAA will launch investigations into these allegations, given that the skeletons that would likely be found are now legal, and that there are even consequences that have been overturned.

For example, in 2024, Reggie Bush recently had his Heisman Trophy reinstated after it was taken away due to Bush accepting improper benefits during his playing career at USC. According to ABC News, the reversal was driven by sweeping changes in the college football landscape-most notably the arrival of NIL, which now allows college athletes to be compensated with very minimal regulations.

This raises a very debatable question: Should programs that have been found to paid players in the past face consequences, including vacated wins and stripped championships, or should the cheaters who didn’t get caught get to continue as if nothing happened?

Advertisement

Programs like Louisville and SMU, and even Kentucky, had to face consequences for giving improper benefits at various points, but other programs have walked free simply due to not being caught.

Continue Reading

Men's Basketball

UK Athletics Reverse Controversial Change to Big Blue Madness Ticket Distribution

Published

on

Photo via Ethan Rand | UK Athletics

For years, Big Blue Madness has been one of Lexington’s hottest ticketed events in town. When the number of tickets fans could buy for the event was announced as now cut in half, the immediate social media uproar from fans was palpable.

On Monday, Sept. 14, ticket information for Big Blue Madness was released with a change that took fans by surprise – the household limit for purchasing tickets had been reduced from four to just two. In a change that blindsided fans across Big Blue Nation, many took to social media to express their disappointment with the limit on tickets.

In a quick response by Athletic Director J Batt, BBN’s pleas to reverse the new ticket limit were too loud to ignore; the two-ticket limit had been reversed and was back to the usual four.

Advertisement

Aside from his timely answer to the less-than-stellar response that Kentucky fans had to this change, Batt has proven that he does not take what fans have to say lightly. This joins an already growing list of measures he has taken to ensure the BBN’s voice is heard loud and clear.

“Inside the athletic department, we’re working morning, noon, and night to make sure the game day experience is excellent,” Batt said on the Paul Finebaum Show on Friday, Sept. 11.

In his short time at Kentucky, Batt has already been gaining the support of UK fans by lowering concession prices at Kroger Field, making numerous appearances at fan events and continuing to preach his desire to make Lexington the place to be on game days.

Since its inception in 1982, Big Blue Madness has always been a marquee preseason event for both students and fans alike. The commotion caused by the initial ticket changes was no surprise, proving just how hungry the fans are to get to their seats in Rupp Arena and witness the dawn of a new season.

Advertisement

Tickets for the treasured event are set to go on sale on Friday, Sept. 18 at 5 p.m. ET. One of college basketball’s most anticipated preseason celebrations is set a little early this year, scheduled for Friday, Oct. 2, at 7 p.m. ET.

Advertisement
Continue Reading

Men's Basketball

Malachi Moreno’s No.1 Priority Has Never Been About the Money

Published

on

Photo via Chet White | UK Athletics

After a season filled with ups and downs, on April 6, freshman center Malachi Moreno declared for the 2026 NBA Draft while also maintaining his college eligibility, stating, “If I’m back in college next season, it’ll be right here with Big Blue Nation.”

About two weeks before taking his name out of the draft, Moreno texted his Great Crossing High School coach, Steve Page, saying that if he did decide to pull his name out of the draft, that he would attend Page’s summer basketball camp, per vaughtsviews.com

Fans were curious as to whether Moreno would return. After going through the draft process and receiving multiple higher offers from other programs, he decided to return to Kentucky for his sophomore season.

Advertisement

Moreno decided to post on social media that he would be attending Page’s summer camp, which ended up getting over 125,000 views. Page states, “My phone was blowing up for the next two to three hours because I got a notification every time someone registered for the camp.” He later on states that because of Moreno, they had their largest camp ever.

The Kentucky native didn’t attend this camp because Page called and asked him to come, he came because he loves giving back to his community and because he knows that there are hundreds of little kids out there that look up to him.

As a kid who grew up just 20 minutes outside of Lexington, Moreno’s love for the state of Kentucky and his team runs incredibly deep. He wasn’t moving around from team to team or school to school. Moreno turned down six figures to go play at Overtime Elite in high school -he simply wanted to stay home where he felt like he belonged.

He made it clear that playing for the Wildcats had been his goal since he was a little kid.

“It was my dream school growing up, and now I can proudly say I am a Kentucky Wildcat. There’s no place like home.” Moreno stated, “It was just a feeling. God put me on this path. So I just chose to follow it.”

Advertisement

It is evident that there was never a doubt for Moreno and his decision to come back to Kentucky for his sophomore season, despite all the offers he got from different programs. Never was it ever about money for him, but the deep connection he has to the state of Kentucky and the endless support he receives from the fans of the Big Blue Nation.

@kyinsider

Malachi Moreno (@Malachi Moreno) recorded his first double-double in just his second official game as a Wildcat. A moment the homegrown talent, that dreamed of playing for Kentucky will remember for a long time. “Every point I score, the Kentucky kid comes out in me.” #bbn #kentuckywildcats #kentuckybasketball #collegebasketball #ukmbb ♬ original sound – Kentucky Insider

Fans are excited to see Moreno in blue and white once again in this upcoming season!

Advertisement
Continue Reading

Trending